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8 tax credits every small business owner should know
Tax credits are a beautiful thing that can help your small business save money. At Tax Alli, we frequently run into business owners who haven’t been taking advantage of credits they are eligible for,...
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4 ways to handle price-obsessed prospects
“Oh, that’s expensive.” I used to hate hearing this. Everything would be going great with a potential client. I would explain how I can help them, and they would nod their head enthusiastically. Then...
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Email marketing for freelancers: 9 steps to drive revenue
If you frequently go through dry spells or aren’t generating the kind of revenue you’d like to, you probably don’t have enough high-quality prospects in your sales pipeline. That’s a typical problem...
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Why I quit my day job to grow my side business
If you told my 22-year-old self that I would be a small business owner by the time I was 27, I would have laughed. I started blogging in my early twenties and always saw it as a hobby—never something...
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Insurance for your small business: what do you really need?
Getting some level of insurance is pretty much the norm these days, whether it’s to protect against the unexpected with our homes, cars, health (at least for those of us in the US), and more. But what...
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5 ways to finance a small business
Starting, expanding or maintaining your business takes money. If you’re lucky, the cash you earn will be all your business needs. If you’re like most business owners though, there will be times that...
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How to deal with demanding and unrealistic clients
If you are a small business owner like me, chances are you have dealt with clients who want instant results. During the early years of our search engine optimization business, we took on a small...
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3 steps to an elevator pitch that doesn’t suck
At conferences, sporting events or social occasions, I often get unexpected opportunities to deliver a 30-second pitch to a new prospect. These surprise sales moments are important to me because if I...
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The Sales Hourglass: The new way to approach selling
This post was drawn from the teachings contained in Duct Tape Selling – Think Like a Marketer Sell Like a Superstar, by John Jantsch. The Sales Hourglass is about taking customers and prospects on a...
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A pretty cool way to win business
Angie, a freelance nutritionist, once came to me for advice on developing a relationship with the owner of a gaming company she’d met recently. Her goal was to eventually win the contract to plan the...
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Are you too nice to succeed in business?
“You’re too nice.” These three words have haunted me for as long as I can remember, from my first professional performance review to my first days as a manager at a public company and even today when...
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Inbound marketing: 10 ways to get clients to come to you
Do you enjoy searching for customers on a regular basis? If not, then inbound marketing may be your solution. Inbound marketing is simply the strategy of helping your ideal customers find you. The...
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Why I stopped compromising with clients
At times in my career I have found myself sitting across from a client trying to figure out how to resolve a sticky situation—one in which we seem to have completely opposite needs. Early on I...
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When the client won’t tell you their budget
“It’s like shooting in the dark!” exclaimed my client, a website developer. “I have NO IDEA how much they’re willing to spend. And I am wasting hours and hours making proposals that are ultimately...
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10 legal tips for wrapping up the year
The end of the year can feel like a black hole for the small business owner. There are family get-togethers and holiday parties, not to mention closing out projects for time-pressed clients and...
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